brief:

Maintain profile and awareness of company and support development of sister brands into new customer markets.

Dine is one of the North’s premier specialty hospitality, catering and events companies with an annual list of 200 receptions, parties and corporate functions in 30 venues across Yorkshire. We delivered a broad portfolio of marketing communications support across the company, helping Dine to establish interest and bookings at its exclusively-managed venues, launch new events venues in the region, and expand the customer base for its Dine Simply and Dine Hospitality brands.

tactics:

• Media relations
• Design of customer magazine
• Corporate literature and sales material
• Venue launch events
• Advertising

outcomes:

• 50+ items of print media coverage in 2 years
• Exclusive contracts for hospitality/catering at Leeds City Museum and The Mansion House